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How has Cheerio AI supported E-commerce brands in achieving scalable growth through personalized messaging and engagement strategies?

Updated: Dec 26, 2024


 

Client Overview

Cheerio AI has supported D2C and e-commerce brands such as Atomberg, TulsiTea, Nourish Organics, and ToffeeCoffee Roasters in achieving scalable growth through personalized messaging and engagement strategies. Our platform offers these brands a cost-effective solution to increase repeat sales and customer retention while enhancing the overall customer experience.




 

Challenges

Many D2C and e-commerce brands face the dual challenge of standing out in a crowded market and encouraging repeat purchases from their existing customer base. Brands often struggle to optimize abandoned cart rates and re-engage with customers who show interest but do not complete their purchases.


 

Solutions Provided by Cheerio AI:

  1. WhatsApp Catalogue and Retargeting Campaigns: We provided a customizable WhatsApp catalog to help brands showcase their products directly within the chat, making it easier for customers to browse and buy. Retargeting campaigns were designed to re-engage customers who had previously shown interest, helping drive conversions by returning customers to the platform.


  2. Abandoned Cart Messages and WhatsApp Buttons: Automated abandoned cart messages remind customers to complete their purchases, reducing cart abandonment and increasing sales. WhatsApp buttons made it easy for users to browse more options, initiate purchases, and make inquiries directly within the conversation, creating a seamless shopping experience.


  3. Payment Collection - RazorPay, PayU, Shopify Payments: With integrations through RazorPay, PayU, and Shopify Payments, Cheerio-AI enabled brands to offer a smooth and secure payment experience, reducing friction and ensuring a seamless checkout process.


  4. Shopify and WooCommerce Integrations: By connecting to leading e-commerce platforms like Shopify and WooCommerce, we enabled brands to maintain consistent inventory, streamline transactions, and ensure a hassle-free experience for both the brand and the customer.




 

Impact and Key Benefits 

Cheerio AI's tailored outreach campaigns were designed to increase repeat sales at a minimal budget. By leveraging our platform, clients have seen a substantial improvement in customer engagement, retention, and revenue growth. With automated messaging and payment flexibility, Cheerio AI empowered brands to capture customers’ interest more effectively and build lasting customer relationships.


Cheerio AI’s solutions have driven measurable improvements across key metrics:

  • Higher repeat sales by leveraging budget-friendly targeted outreach campaigns.

  • Reduction in abandoned cart rates through personalized and timely abandoned cart reminders.

  • Improved payment conversion rates with integrated, customer-friendly payment solutions.





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